DESIGN BRIEF
2009 Do It With Denim Jeans for Genes Design Awards:
Theme: The theme for Jeans for Genes in 2009 will be based around the Children’s Medical Research Institute’s commitment to unlocking the mysteries of disease – “Discoveries”. Inspiration may come from a person, icon or a past discovery or even what may be a future discovery. This theme is NOT restricted to discoveries in medical research and therefore the scope for possible ideas and inspiration is enormous.
Aim: The aim of this competition is for budding designers to create a new garment or furnishing item from old denim jeans. These items are then judged by professionals from the fashion and interior design fields. Exhibitions are held throughout Australia to promote the work of Australia’s up and coming designers as well as help promote Jeans for Genes Day, the major fundraiser of the Children’s Medical Research Institute and the important work they do. This is a fabulously unique competition and in 2009 will be in its 6th year and bigger and better than ever.
Criteria: All designs must be made using at least 80% old (or new) denim jeans as the base of the design. The denim may be dyed, bleached, shredded, embroidered, painted etc. No denim off the role can be used.
Garments must be wearable and women’s size 10-12 or men’s size 32”-34”. Furnishing items must be functional.
The competition is now open to all budding designers. You do not need to be a student enrolled in a tertiary design course.
The Entry fee will be $25 and registration will commence early March 2009. Registrations will close around mid May. Keep an eye out for updates www.doitwithidenim.org.au. Entries will only be accepted in photo format (jpeg) via the Do It With Denim website. Only finalist items will need to be sent to Sydney for judging of the national winner.
Prizes: Fashion - There will be at least 1 state finalist chosen from each state/territory of Australia with 16 state finalists in total. From these 16 finalists the National winner will be chosen. There is $1,000s in prizes to be won.
Furnishings - There will be at least 1 state finalist from each state/territory of Australia and 12 state finalists in total. From these 12 finalists the national winner will be chosen. There is $1,000s in prizes to be won.
Please note that entries in the DIWD competition may be required for use in exhibitions throughout Australia from late July to mid August 2009. Designers will be contacted in early July should their entry be required for exhibition.
For any further queries please email Mary Donnelly at admin@doitwithdenim.org.au